About Us

Who We Are


We are an ICT startup company based in Phnom Penh since Jan 2015, Cambodia and are part of the E Smart Group which has offices and associates in Canada, USA, India, United Arab Emirates and South Africa. We along with our partners and staff have over 25 years of experience in providing ICT Services to various international clients and have been in the forefront of technology development in various areas of Software Development, Portal Development and Software Solutions. In Cambodia we have 12 Staff at the moment and will be Doubling this capacity to 24 in six months.

We are the first Cambodian Company to take part in Channel News Asia Startup Season 3 Competition and stood second in the Digital Marketing Challenge. Enclosed are some of our links:

http://startup.channelnewsasia.com/blog/-/blogs/start-up-s3-episode-1-the-final-8

http://startup.channelnewsasia.com/blog/-/blogs/start-up-s3-episode-2-pitch-perfect

http://startup.channelnewsasia.com/blog/-/blogs/start-up-s3-episode-3show-me-your-usp

http://startup.channelnewsasia.com/blog/-/blogs/start-up-profile-penhdeals-com

Our Aim is to create a central platform for ICT ” Information Communication Technology Support in Cambodia and to provide the best and smart ICT Solution at a competitive price and value to our clients by using Cambodian Talent and Resources.

Our Mission


We aim to be a one stop shop for Smart ICT Solutions to all our clients in Asia and work with our partners to become the retail bargain hunter’s ecommerce portal in Asia and Africa. Localization is the Key to our Success!!

Our Vision


We believe that by partnering with you ”Our Partner” in a win-win relationship, we can enable you to grow your business by developing and improving your business processes. By using our ICT tools such as cloud computing and use of ecommerce portals, you win and we win.

We deliver to you and your clients the right MIS application that optimizes your resources and results in higher productivity and customer.

We aim to expand rapidly in ASEAN particularly Vietnam, Myanmar, Laos and Thailand. China and India are also on our radar. Africa is also in our minds.

By working with you in partnership we will understand your business needs and your goals. We will be with you all the way to achieve you BPS ”Business Process Solutions”. We will do what it takes to make you succeed.

Our Team – In Cambodia


Value Proposition: Our main strategy is to bring “ICT” to the Grassroots and build a business model based on sustainable livelihoods and localized community content. This we believe can be done by a fusion of smart technology as well as establishing new or enhancing points of sales < POS>. Example: Our present drive to use the TUK TUK in the city of Phnom Penh, Cambodia as a <> opportunity.

We want to Replicate our experiences in other cities in Asia, Middle East, Africa and South America.

All the main cities in Cambodia, Vietnam, Laos, Myanmar and Thailand based on Tourism/ Bargain Purchases ” Five Countries one Destination”. This is our main focus with our present setup. We also plan to enter the Indian market which is similar to Cambodia in many ways and also build on our experience in the Philippines. This will be done through Joint Ventures and Relationships. In our plans involves “Singapore, Malaysia and Indonesia”. – ASEAN Integration.